SPF, DKIM and DMARC: why your email stopped arriving
Since 2024 the big providers reject unauthenticated mail rather than filtering it. Three DNS records decide whether you reach the inbox or the bin.
Category
Email Marketing
The channel you own, and how to use it without annoying anyone.
3 articles
The five emails every small business should have running
Not a newsletter nobody reads. Five automated messages that do their work quietly, and the order to build them in.
Email marketing: the most underrated channel for small businesses
No algorithm, no ad auction — just a direct line to people who already know you. Why email quietly outperforms, and how to start without being spammy.
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